Bloaters - Smoked Herring
340g / 1 bloater
One jolly fine bloater

Bloaters - Smoked Herring - Frozen

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340g / 1 bloater ( 10+ available )

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3+ Items: £5.30 5,50 each
5+ Items: £5.00 5,50 each
8+ Items: £4.90 5,50 each
12+ Items: £4.70 5,50 each
  • 365029
Product Information
  • 1 fish per vac pack bag
  • Whole smoked herring 
  • "Bloaters are so different from kippers and so much nicer. More taste and oil."

How many ways can you offer a herring? This old formula - immortalised by Dickens* - involves smoking an ungutted herring. Now that is a radical course of action! It’s the only fish bigger than a whitebait I can think of where the innards are served up with the enclosing flesh. To this, they impart a wonderful gamey flavour - ’... a mild yet piquant delicacy’ said fish guru, Jane Grigson. Peggotty would surely have agreed. Ready to eat. *David Copperfield: ’But Peggotty said, with greater emphasis than usual, that we must take things as we found them, and that, for her part, she was proud to call herself a Yarmouth Bloater.’

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Buying Guide
Price per kilo £16.18/kg



Delivery Info

UK Courier

Basket Charges
Under £40 £7.50
Over £40 FREE
  • You choose the date
  • Delivery Tuesday to Saturday
  • No signature required

Surcharge Type Charge
Saturday +£5
10am +£15
Remote Postcodes* +£20


UK Mail

Service Charges Details
2nd class

from £3.20

2-4 days

1st class

from £3.80

1-2 days


Frozen Stored frozen at -22C
Chilled Stored at 2-5C
Ambient Stored at room temperature


The area where the fish was caught or farmed


Wild or Farmed
 Wild  Fish that are caught from their natural habitat
 Organic  Organically farmed and certified by the soil association
 Farmed  Fish that have been bred on a commercial fish farm


Raw This product has not been cooked in any way
Cooked This product has been cooked, and is ready to eat
Cured This product has been smoked or otherwise preserved
Reheat This product has been prepared and only needs to be heated up to eat.


Catch Method
Hand pole & line Caught using the traditional fishing rod and line
Longline Caught using a long line that has baited hooks and floats attached along its length
Dived Hand caught using divers
Foraged Caught by foraging along the beach
Pots & Traps Caught using stationary pots or traps that are placed along the ocean floor.
Dredges Caught using a net with a heavy steel frame that is dragged along the ocean floor.
Gill netting Caught using a curtain of netting that hangs in the water using floats. Usually does not touch the ocean floor.
Seine net Caught using a ring of netting in the open ocean with floats at the top and pinched at the bottom.
Trawled Caught using a large fishing net dragged behind a fishing boat
Netted Caught using any of the types of netting